Meet MrBeast’s ‘Antithesis,’ YouTuber Ryan Trahan, Who Creates $0.01 Videos

MrBeast may cringe now that he seems to have some competition with YouTuber Ryan Trahan, who is challenging the former’s expensive stunts by doing things out of $0.01. 

Ryan Trahan, his $0.01 videos

Trahan’s videos are the complete opposite of MrBeast’s. Instead of performing challenges using huge amounts of money, he would settle on $0.01 instead. 

Some of his videos include “I Survived On $0.01 For 30 Days” (7.8 million views), “Trading $0.01 Into a House in 1 Week” (10 million views), and “Turning $0.01 Into $1,000 in 24 Hours” (22 million views), among many others. The views counts are as of this time of writing. 

You can watch one of those videos below.

Aside from those, he also has videos with him staying in luxury tiny homes, testing one-star hotels, testing one-star restaurants, and basically those that are the opposite of MrBeast’s content. 

These videos have gained him two million subscribers in just one month. Right now, his YouTube channel already has 14 million subscribers.

How he keeps his viewers hooked

Trahan has a strategy to keep his viewers engaged. Some of these include doing intros that immediately hook his viewers into the story, a “previously on” section to give context to new viewers, and allowing them to jump in at any point without feeling lost. 

Also, he uploads his content at 10:00 a.m. EST each day for the reason that he wants people to make them part of their daily morning routines. 

As proof of his online success, Trahan has founded several businesses such as the Neptune Bottle drinking bottle and his Howdy Howdy clothing line. 

Lindley Agustin

Lindley Agustin

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